Software · RankLocker · Google Business Profile
RankLocker
Google Business Profile
Google Business Profile management in RankLocker is one place to see what your Google profile brings in. One sign-in shows 90 days of calls, website clicks, direction requests, messages and bookings, plus the searches customers used. It tracks visits from your profile's website link, checks your name, address and phone against about 16 directories, and pushes your description, phone and website to Google.
Run every day on real local service businesses · Every connection is a sign-in, no keys to paste · Plans from $297 a month
The problem
Sound familiar?
Plenty of calls start on your Google profile. Someone searches, sees your listing on the map, and taps call or directions. But that activity stays inside Google, and visits from your profile's website link land in your traffic numbers as direct, with no trace of where they came from. Your best listing gets no credit.
So nobody can tell you whether the profile is worth the time. You hear you should post more or fix your categories, but you never see the calls and direction requests next to the rest of your marketing. You're managing the one listing customers see first without knowing what it does for you.
Where it costs you today:
profile visits counted as direct traffic instead of credited to your listing
a directory with an old phone number that disagrees with your profile
missing services and categories on a profile nobody has checked in years
What it does
Get found
Connect with one sign-in and see 90 days of calls, website clicks, direction requests, messages and bookings, plus the searches customers typed to find your profile.
How often the profile was shown, on Search versus Maps and phone versus computer, what customers did next, the searches they used and a reputation strip, all in the report you already read.
One click adds tracking to your profile's website link, with exact undo. Visits from the profile stop vanishing into direct traffic and get credited to the listing that earned them.
Edit your description, phone number and website in RankLocker and push them to the live profile, so you change them once in RankLocker instead of logging into Google every time something changes.
Your master name, address and phone, plus former names, is checked against about 16 directories. Listings that are missing, wrong or still using an old name get flagged.
A completeness score, your categories and services, review topics, Google's own keywords for your business, a prioritized fix list and an AI plan, with no sign-in needed.
In the app
Real screen
This is the actual report your client reads, shown here with a demo business.
RankLocker · Google Business Profile
With RankLocker
What changes
The report opens and shows how many calls and direction requests your profile brought in this month, beside the searches people typed to find you.
Visits from your profile's website link show up as your Google profile in the traffic numbers, instead of getting lumped in with direct visits.
You change your phone number once, push it to the live profile, and the directory scan shows which listings still carry the old one.
In the leads section, calls to your main number sit beside Google's own call count from the profile, so you can see both in one place.
If nothing changes
If you can't see what your profile brings in, it gets ignored until a competitor's listing passes yours. Wrong details and untracked visits keep costing calls you never hear about.
The plan
Three steps
1
Your details, your plan, payment with Stripe. Or book a demo first.
2
One conversation about your services and towns becomes your plan.
3
You approve from your phone. Each month a report shows what it brought in.
Works with
One system
Get found
Map pack rank tracker (geo-grid) →
Get found
Local SEO software →
Know what's working
Marketing reporting dashboard →
See how it all fits together in RankLocker, our local SEO software for contractors →
FAQ
Straight answers
Can RankLocker post to my Google Business Profile?
No. It doesn't post updates to your profile or change your hours or categories. It can push your description, phone number and website to the live profile, and it tracks the calls, clicks, direction requests and searches the profile brings in.
Do I have to give you my Google password?
No. You connect by signing in with your own Google account, or your agency signs in once and picks your profile. Nobody types in or shares your password.
What if I have more than one location?
You can connect several locations per business and mark one as the main location. The profile numbers in the monthly report cover the main location, so pick the one that matters most.
Does it show my Google reviews?
Yes. The profile section of the monthly report includes a reputation strip, and five-star Google reviews can be turned into posts for your social accounts.
What does tracking my profile link actually do?
It adds tracking to the website link on your profile in one click, so visits from the profile are credited to it instead of showing up as direct traffic. If you ever want it off, the undo puts the link back exactly as it was.
What does RankLocker cost?
Solopreneur is $297 a month for one business. Serialpreneur is $497 a month for up to five businesses. Agency is $995 a month for unlimited businesses. AI and data usage is billed separately, by what you use. Start online, or book a demo first.
Get started
Two minutes
In a demo, we'll look at your profile's calls, direction requests and searches, and show you what RankLocker would fix first.